How to Use GoHighLevel Social Media Planner to Automate Social Media Growth

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Managing social media can feel like juggling a dozen spinning plates—planning content, posting consistently, and analyzing growth can eat up valuable time. Luckily, the GoHighLevel Social Media Planner is here to simplify the process. This powerful tool helps automate your social media strategy so you can focus on growing your business.

In this guide, I’ll show you how to use GoHighLevel Social Media Planner step by step to automate your social media posting, save time, and achieve sustainable growth.

What is the GoHighLevel Social Media Planner?

GoHighLevel is an all-in-one sales and marketing automation platform, and its Social Media Planner is a built-in feature designed to streamline content creation, scheduling, and analysis.

Key Features:

  • Automated Scheduling: Plan and schedule posts for multiple platforms in advance.
  • Content Calendar: Visualize your posting schedule with an easy-to-use calendar.
  • Multi-Platform Posting: Post to Facebook, Instagram, LinkedIn, and more—all from one dashboard.
  • Performance Insights: Track your social media growth and engagement.

Step 1: Set Up Your GoHighLevel Social Media Planner

Before you start automating, you need to connect your social accounts to GoHighLevel.

  1. Log in to Your GoHighLevel Dashboard.
  2. Navigate to the Social Planner: Go to Marketing > Social Planner from the menu.
  3. Connect Your Social Media Accounts:
    • Supported platforms include Facebook, Instagram, LinkedIn, and Twitter.
    • Follow the prompts to authorize GoHighLevel to access your accounts.

Pro Tip: Focus on the platforms where your audience is most active. If you’re targeting professionals, prioritize LinkedIn; for visual content, focus on Instagram.

Step 2: Plan Your Social Media Content Calendar

A consistent posting schedule is key to growing your social media presence, and GoHighLevel’s Social Planner makes it easy to stay organized.

  1. Create a Content Strategy:
    • Decide on your content types:
      • Promotional: Announce sales, events, or new products.
      • Engagement: Share polls, questions, and stories.
      • Educational: Post tips, blogs, or how-to videos.
      • Curated Content: Share news, industry updates, or relevant articles.
  2. Open the Social Calendar: GoHighLevel’s visual calendar gives you a clear overview of your upcoming posts.
  3. Add Posting Slots:
    • Use GoHighLevel’s suggested time slots or customize your posting schedule based on when your audience is most active.

Pro Tip: Start with 3–5 posts per week, and gradually scale up as you gather engagement data.

Step 3: Create and Schedule Social Media Posts

Now comes the fun part—creating and scheduling your content.

  1. Click ‘Create New Post’: In the Social Planner dashboard, choose the social media accounts you want to post to.
  2. Add Content:
    • Write your caption with attention-grabbing hooks and relevant hashtags.
    • Upload visuals like images, videos, or GIFs to make your posts stand out.
  3. Schedule Your Posts:
    • Select a date and time for your post, or use the auto-schedule feature to optimize for the best time slots.
    • Buffer your posts across different platforms to avoid spamming your audience.
  4. Preview Your Posts: GoHighLevel provides a preview tool so you can see exactly how your posts will look on each platform.

Pro Tip: Use a mix of videos, carousels, and high-quality images—visual content gets 40% more engagement than plain text.

Step 4: Monitor Performance with GoHighLevel Analytics

One of the most powerful aspects of the GoHighLevel Social Media Planner is its built-in analytics tools.

  1. Access Analytics: Navigate to the Social Planner’s analytics dashboard to track your post performance.
  2. Key Metrics to Monitor:
    • Engagement rates (likes, comments, shares).
    • Click-through rates (CTR) for links in your posts.
    • Audience growth and follower trends.
  3. Identify Top-Performing Content: Use the data to understand which posts resonate most with your audience.
  4. Refine Your Strategy:
    • Post more of what works—whether it’s video tutorials, polls, or success stories.
    • Adjust posting times based on when your audience is most active.

Why It Matters: Data-driven decisions help you grow your social presence faster and more efficiently.

Step 5: Automate and Repurpose Content for Maximum Growth

To save even more time, leverage GoHighLevel’s automation features to repurpose your top-performing content.

  1. Reschedule High-Performing Posts: If a post performed well, add it back into your queue to reach new audiences.
  2. Cross-Post Across Platforms: Adapt content for different platforms. For example:
    • Turn an Instagram caption into a LinkedIn post.
    • Repurpose a blog post into bite-sized tips for Twitter.
  3. Create Recurring Campaigns: Use GoHighLevel’s automation to schedule content in advance for evergreen campaigns, like:
    • Weekly tips and tricks.
    • Monthly updates or newsletters.

Pro Tip: Automating evergreen content can increase brand visibility without requiring constant new content creation.

Benefits of Using GoHighLevel Social Media Planner

By using GoHighLevel’s Social Media Planner, you can:

  • Save Time: Automate scheduling weeks or months in advance.
  • Stay Consistent: Maintain a regular posting schedule to keep your audience engaged.
  • Improve Engagement: Analyze performance and post what your audience loves.
  • Grow Your Reach: Scale your social media strategy with less effort.
  • Boost Productivity: Manage all your social platforms from one central dashboard.

Automate Your Social Media Growth with GoHighLevel

The GoHighLevel Social Media Planner is the ultimate tool for entrepreneurs, agencies, and small businesses looking to streamline their social media efforts. By following these 5 simple steps—setting up your accounts, planning your content calendar, creating posts, monitoring performance, and repurposing content—you’ll automate your social strategy and set your business up for consistent growth.

Ready to grow your social media without the hassle? Start using GoHighLevel Social Media Planner today and take your content strategy to the next level! 🚀

Ethan Cross

Ethan Cross is a 34-year-old AI-savvy tech entrepreneur, affiliate marketing expert, and passionate educator at heart. Born in the early ‘90s, he grew up straddling two worlds: the nostalgic days of floppy disks and the dawn of AI-powered innovations. At the age of seven, Ethan first laid his hands on a computer, sparking a lifelong obsession with technology and problem-solving. Originally dreaming of teaching and traveling the world, Ethan pursued an English degree to inspire others. But life took an unexpected turn—he stayed stateside, where he discovered the transformative power of AI tools, SaaS solutions, and affiliate marketing. What began as a side hustle turned into his American Dream: building a business that empowers others to automate, optimize, and achieve financial freedom. Ethan’s unique perspective as a 90’s kid lets him bridge the gap between older millennials, boomers embracing digital transformation, and Gen Z’s digital-first mindset. He believes that "helping others get what they want helps me get what I want," a principle that guides every blog post, product review, and solution shared on D3X T3CH. When he’s not deep-diving into the latest AI tool or affiliate marketing strategy, you’ll find Ethan mentoring entrepreneurs, nerding out over tech trends, or reminiscing about 90’s pop culture. His mission? To make tech approachable, actionable, and profitable for everyone—no matter their starting point.